Integrated Campaign with Global Reach
Green Wave Campaign - Creative ideation and planning, managing briefing and asset creation, to create an integrated marketing campaign with global reach, from social, email, a webinar series and IRL…
Achieve sustained repeatable success by growing smarter
Green Wave Campaign - Creative ideation and planning, managing briefing and asset creation, to create an integrated marketing campaign with global reach, from social, email, a webinar series and IRL…
Working with Sam was a real pleasure and a stroke of luck for our company. Her extensive experience in social media and her analytical mindset have been instrumental in driving…
Metlife UK wanted to grow their awareness within a new audience, the Employee Benefits audience, through a social media campaign. By working with the full service capabilities at Teamspirit Group,…
A world-leading escalator and elevator company needed a social media playbook for their global social media strategy Working with Sam was a real pleasure and a stroke of luck for…
The UK Energy Regulator Ofgem required a paid social campaign to target the Energy Regulator audience worldwide during COP26 REQUIREMENT: To plan, create, execute and report on a paid social…
You have the tools and the data, the questions are flooding in but where do you start to provide the answers. This was a practical webinar, talking through approaches Peter has used for more than a decade to interpret and gain insights from Digital Data.
Digital Data Maturity defines an organisation's ability to use data to improve business performance. This webinar reviewed multiple maturity models and how to use to develop a strategy for the short & long term to get more impact from your data.
While Digital Analytics data is never 100% accurate, people lose trust if key metrics are clearly wrong. This is a step by step guide to identifying and resolving issues with key conversion metrics such as transactions.
A checklist was recently shared to audit the GA set-up for any ecommerce website. This workshop provided a practical demonstration of how this checklist should be used through a live audit of the Google Merchandise store.
Is the implementation and configuration of GA4 on your ecommerce website fit for purpose? The set-up required to provide critical insights to improve business performance is detailed out here.