Integrated Campaign with Global Reach
This post was written by Samantha Silye while she was working under the ZHS Orchards brand. That is no longer the case but the post has been retained here for…
Global Social Campaign Creation
This post was written by Samantha Silye while she was working under the ZHS Orchards brand. That is no longer the case but the post has been retained here for…
Financial Services Social Strategy
This post was written by Samantha Silye while she was working under the ZHS Orchards brand. That is no longer the case but the post has been retained here for…
Large Company Playbook
This post was written by Samantha Silye while she was working under the ZHS Orchards brand. That is no longer the case but the post has been retained here for…
Paid Social Campaign for UK Energy Regulator
This post was written by Samantha Silye while she was working under the ZHS Orchards brand. That is no longer the case but the post has been retained here for…
Webinar: Digital Analysis, Done My Way
You have the tools and the data, the questions are flooding in but where do you start to provide the answers. This was a practical webinar, talking through approaches Peter has used for more than a decade to interpret and gain insights from Digital Data.
Webinar: Digital Data Maturity
Digital Data Maturity defines an organisation's ability to use data to improve business performance. This webinar reviewed multiple maturity models and how to use to develop a strategy for the short & long term to get more impact from your data.
Workshop: Identifying & Resolving Transaction Discrepancies
While Digital Analytics data is never 100% accurate, people lose trust if key metrics are clearly wrong. This is a step by step guide to identifying and resolving issues with key conversion metrics such as transactions.
Workshop: Google Analytics Audit for Ecommerce Websites
A checklist was recently shared to audit the GA set-up for any ecommerce website. This workshop provided a practical demonstration of how this checklist should be used through a live audit of the Google Merchandise store.
Set-up of GA4 for Ecommerce websites
Is the implementation and configuration of GA4 on your ecommerce website fit for purpose? The set-up required to provide critical insights to improve business performance is detailed out here.